“Love has no other desire but to fulfill itself.” — Khalil Gibran
There were a couple of things that Nousseïma Baraket (founder of Buci Watches), after encountering one pink quartz watch too many, set out to do. The main one was to create a watch she was actually excited to wear. The other was to pay tribute to her favorite pastime: reading. Growing up with her…
a conversation with Jerome, founder of Serica Watches
I’ve been trying to describe this feeling to my friends. It’s exactly the same feeling for each person-- the only thing that changes is the watch. I…
I met Andrea Furlan at a panel during Geneva Watch Days on watchmaking design for women. We exchanged pleasantries and then I expressed my…
When I worked for larger brands within the industry, this phrase was often thrown about. One specific big brand comes to mind. You see them in their…
The true act of watchmaking is not as fast-paced as we imagine it to be. The majority of what goes on that bench is calm, silent peaceful movements…